Ivelisse Arroyo Email Marketing: How the new Google guidelines may affect your email deliverability and reputation Yesterday, February 1st, Google started the implementation of their Gmail guidelines. Changes start rolling out this month of February but will continue up to April. How does this affect your email ma... Marketing Operations email marketing lead generation
Ivelisse Arroyo Why do businesses need marketing operations to grow? Marketing Operations pinpoints the efficiency of systems within the company's operations with an emphasis on integrating marketing technology , best known in the marketing industry as MarTech , into t... Marketing Operations bizops business markertingops marketing mops operations
Ivelisse Arroyo Marketing Operations: information flow improves service One of the key issues in marketing operations is the management of information within the organization. Information is the driving force behind the decision-making of the internal client, your employe... Information Operations Marketing Operations bizops business information markertingops marketing mops operations